Into the Hyperpie Universe
Hyperpie (Now SpinUp) is a meme launchpad and DEX on HyperEVM. We built their launch film - an animated, character-driven world that makes DeFi feel like a ride.
Problem
Problem
Crypto products launching in a meme-saturated space need more than announcements - they need spectacle. Hyperpie had to cut through the noise and make their product feel alive to an audience that's seen everything.
Crypto products launching in a meme-saturated space need more than announcements - they need spectacle. Hyperpie had to cut through the noise and make their product feel alive to an audience that's seen everything.
Solution
Solution
We created a narrative-driven animated launch film where mascot characters journey through the Hyperpie universe - the meme launchpad, the DEX, the drop mechanic, turning a product walkthrough into an experience worth watching.
We created a narrative-driven animated launch film where mascot characters journey through the Hyperpie universe - the meme launchpad, the DEX, the drop mechanic, turning a product walkthrough into an experience worth watching.
Impact
Impact
~ 300,000 views & ~1,500 engagements on Twitter (X)
~ 300,000 views & ~1,500 engagements on Twitter (X)
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